Unveiling the mysteries of doing business
in the Middle East, Indian subcontinent
... and beyond.
Donna Marsh has worked on five continents throughout her 30-year professional career in the fields of banking and information technology. She first travelled to the Middle East in 1978 and has worked throughout the region for much of her corporate career, where she held various sales and new business development roles covering territories from North Africa to the Afghan border, including Saudi Arabia as a businesswoman in her own right. She managed a variety of multinational teams and supplier partnerships that included American, European and Indian multinationals, big-name Gulf family businesses and conglomerates from the Far East.
Her Indian experience began shortly after the country’s liberalisation in the early 1990s, where she was a pioneer in forging partnerships between Indian, British and American technology organisations to address the demands of the Indian banking community. Her experience includes setting up an early outsourcing model leading to the establishment of virtual and remote teams in the UK, US and India.
She also has extensive experience working in Pakistan, Turkey, Japan, Greater China, Korea, Singapore, Australia, South Africa, most EU/pre-EU countries, Canada and the USA.
Following a move into training and consultancy in 2006, Ms Marsh now provides cross cultural business consultancy services, focusing on best practices for businesses and their employees expanding into territories new to their organisation. Ms Marsh has worked with executives and senior management in the UK, the Middle East, India, Pakistan, the US and continental Europe in a variety of fields, including banking and finance, insurance, legal, oil and gas, pharmaceutical, health care, FMCG, technology, education and training, publishing, property development, manufacturing, aviation, defence and for the British Government. Ms Marsh also continues to leverage her connections on behalf of organisations about to establish a presence in the Middle East and India, providing practical business advice on how to enter these markets.
A British/American dual national, Ms. Marsh lives near London. She is the author of The Middle East Unveiled, aimed at all Western travellers to the Middle East as well as addressing issues of particular interest to Western business women, Doing Business in the New Iraq, and Yanks in Blighty: Tips for Americans on Adapting to All Things British. She is also a contributing author to Lonely Planet’s 2010 edition of Oman, UAE and Arabian Peninsula guide with the article A Businesswoman in Saudi.
Founder, Culture Unveiled
Donna Marsh trading as Culture Unveiled ©2007-2012. All rights reserved.